The E.W. Scripps Company (SSP) Stock

The E.W. Scripps Company (SSP) is a Communication Services stock trading at $3.29 (as of 2026-08-20), with a market capitalization of $302.98M. Figures are sourced from first-party U.S. SEC EDGAR filings and market data.

The E.W. Scripps Company, together with its subsidiaries, operates as a media enterprise through a portfolio of local and national media brands. The company operates through Local Media, Scripps Network, and Other segments. The Local Media segment operates broadcast television stations, which produce news, information, and entertainment content, as well as its related digital operations. This segment also runs network, syndicated, and original programming. The Scripps Network segment comprises of national television networks. The Network operates through over-the-air broadcast, cable/satellite, connected TV, and digital distribution. In addition, the company provides content and services through the internet, smartphones, and tablets. Further, the company provides Newsy, a national news network, which provides politics, entertainment, science, and technology news; and Scripps National Spelling Bee, an investigative reporting newsroom in Washington, D.C. Additionally, the company offers ION, a national broadcast television network that delivers popular crime and justice procedural programming through over-the-air broadcast and pay TV platforms. It serves audiences and businesses. The E.W. Scripps Company operates through a network of 61 television stations. The company was founded in 1878 and is headquartered in Cincinnati, Ohio.

Understand The E.W. Scripps Company: how it makes money

The E.W. Scripps Company operates local and national TV media brands, earning money mainly from advertising and related distribution and retransmission revenues tied to its broadcast stations and television networks.

Scripps monetizes audience reach through core advertising and carriage-related distribution, with profit driven by how well it matches local station and network operating expenses to those monetizable revenue streams.

Revenue by segment (latest quarter)
Local Media$0.3B
Scripps Network$0.2B

Business quality (Weak): Clear segment structure (Local Media, Scripps Network, Other) and relevant monetization levers (advertising, retransmission, distribution), but the provided data set lacks operating metrics like viewership or subscriptions, so KPI visibility is limited.

Bull case

  • Multiple monetization streams tied to broadcast and network reach: Revenue is exposed to both core advertising (Core Advertising Revenues) and carriage related items (Retransmission Revenue, Distribution Revenue), which can diversify results within media operations.
  • Content production and distribution occur within the reporting segments: Local Media produces news, information, and entertainment content (including related digital operations) and also runs network, syndicated, and original programming, while Scripps Network operates national television networks, over-the-air and via cable or satellite.

Bear case

  • Advertising volatility risk, including political advertising concentration: Local Media includes 2024 Presidential-Year Political Advertising Revenue in Local Media, which can imply election-year concentration and step changes in advertising demand.
  • Operating expense pressure at both local and network levels: The presence of Local Media Segment Expenses and Scripps Network segment expenses highlights that profitability can be sensitive to cost levels relative to ad and distribution revenue.
Valuation — source: SEC EDGAR (first-party)
Price$3.29
Market Cap$302.98M
Price / Book3.01
Price / Sales0.14
FCF Yield11.6%
DCF Value (model)$18.26
DCF Upside vs Price455.0%
Profitability & Growth — source: SEC EDGAR
Revenue (TTM)$2.15B
Net Margin-4.7%
Revenue Growth (YoY)-9.2%
EPS Growth (YoY)2049.2%
FCF Growth (YoY)-87.1%
Financial Health — source: SEC EDGAR
Altman Z-Score0.51 (distress)
Valuation vs Sector & Industry
Sector P/E (Communication Services)24.4
Industry P/E (Communication)17.9
Smart-Money Activity — SEC Form 4 / 13F / Congressional disclosures
Top Institutional HolderBlackRock Fund Advisors ($90.09M)
Institutional Holders Tracked10
Company
SectorCommunication Services
IndustryCommunication
CEOAdam Symson
Employees5,000
CountryUS
IPO Date1988-06-30

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SSP earnings history · SSP institutional & insider holders · SSP KPIs & operating metrics · SSP financials · SSP investor presentations & press releases · SSP SEC filings · SSP peers · Congress trades · Insider trades · Short interest · Stock screener

Data as of 2026-08-20.

Figures sourced from U.S. Securities and Exchange Commission (SEC EDGAR) filings and market data. Not personalized investment advice.