Vroom, Inc. (VRM) Stock

Vroom, Inc. (VRM) is a Consumer Discretionary stock trading at $10.05 (as of 2026-08-20), with a market capitalization of $52.36M. Figures are sourced from first-party U.S. SEC EDGAR filings and market data.

Vroom, Inc. is a U.S. used-vehicle e-commerce retailer operating an end-to-end platform for buying and selling vehicles, including related services such as transportation, reconditioning, pricing, financing, registration, and delivery.

Understand Vroom, Inc.: how it makes money

Vroom runs an end-to-end e-commerce used-vehicle marketplace (buying, selling, transporting, reconditioning, pricing, financing, registering, and delivering vehicles in the United States), and it makes money by selling vehicles through its e-commerce and wholesale channels.

Profitability depends on turning vehicle inventory into delivered sales efficiently, because Vroom’s model combines sales execution (units sold, days to sale) with fulfillment execution (last-mile delivery and delivery hub operations) and in-house reconditioning capacity.

Business quality (Weak): Financial scale is small and operating profitability is deeply negative, so investors typically need to focus on whether operating execution metrics improve alongside shrinking losses.

Bull case

  • Operational execution on delivery and paperwork: 98% of customers received registrations before initial temporary tag expiration, and 76% of e-commerce units were delivered via last mile.
  • Meaningful e-commerce throughput: The company reported 4,780 E-commerce Units Sold and 9,233 E-commerce Units.

Bear case

  • Very weak profitability: Operating margin was -86.6% in the latest reported period (2024-03-31).
  • Business intensity and operational dependency: Performance depends on multiple moving parts, including last mile hubs (30), reconditioning centers (29), and reconditioning capacity (2,800 units per week).
Valuation — source: SEC EDGAR (first-party)
Price$10.05
Market Cap$52.36M
Price / Book0.52
Price / Sales0.30
FCF Yield222.4%
Profitability & Growth — source: SEC EDGAR
Revenue (TTM)$171.65M
Net Margin-30.9%
Revenue Growth (YoY)2289.7%
EPS Growth (YoY)-141.4%
FCF Growth (YoY)-1205.0%
Valuation vs Sector & Industry
Sector P/E (Consumer Discretionary)20.5
Industry P/E (Retail)19.5
Smart-Money Activity — SEC Form 4 / 13F / Congressional disclosures
Top Institutional HolderMudrick Capital Management, L.P. ($52.80M)
Institutional Holders Tracked10
Congressional Trades (recent)8
Company
SectorConsumer Discretionary
IndustryRetail
CEOThomas H. Shortt
Employees704
CountryUS
IPO Date2020-06-09

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VRM earnings history · VRM institutional & insider holders · VRM KPIs & operating metrics · VRM financials · VRM investor presentations & press releases · VRM SEC filings · VRM peers · Congress trades · Insider trades · Short interest · Stock screener

Data as of 2026-08-20.

Figures sourced from U.S. Securities and Exchange Commission (SEC EDGAR) filings and market data. Not personalized investment advice.