The Children's Place, Inc. (PLCE) Stock

The Children's Place, Inc. (PLCE) is a Consumer Discretionary stock trading at $2.41 (as of 2026-08-20), with a market capitalization of $53.53M. Figures are sourced from first-party U.S. SEC EDGAR filings and market data.

The Children’s Place, Inc. is a children’s specialty apparel retailer operating two segments: The Children’s Place U.S. and The Children’s Place International. It sells children’s apparel and related merchandise through stores and online, and designs and sells products under brand names including The Children’s Place, Place, Baby Place, Gymboree, and Sugar & Jade.

Understand The Children's Place, Inc.: how it makes money

The Children's Place sells children’s apparel, footwear, accessories, and related merchandise under its own brands, making money from retail and online sales through its stores and e-commerce channels.

The profit engine is converting customer demand into merchandise sales while keeping inventory under control, so the company can avoid costly markdowns as it balances store and e-commerce channels.

Business quality (Weak): Clear retail model with distinct store vs. digital demand signals, but recent profitability is weak (negative operating margin), making inventory and traffic trends central to outcomes.

Bull case

  • Digital mix is a major driver: E-Commerce Share of Retail Sales is 57.0 percent, indicating a substantial portion of sales comes from online.
  • Inventory progress can support margins: Ending Inventories Decline Versus Prior Year is 16.0 percent, which can reduce pressure from excess stock.
  • Customer engagement indicators look solid: Loyalty Penetration is 78.0 percent and United States Customer Retention is 4.0 percent.

Bear case

  • Operating losses: Operating margin is -19.6 percent, showing costs have exceeded gross profit in the latest period.
  • Sales momentum can be under pressure: E-Commerce Traffic is -3.0 percent and Average Unit Retail Decline is 5.0 percent, both of which can weigh on revenue quality.
  • Store footprint is shrinking: Stores Closed is 5.0 count and there are also Stores Closed 16.0 count and Ending Store Count of 494.0 count, signaling ongoing network changes.
Valuation — source: SEC EDGAR (first-party)
Price$2.41
Market Cap$53.53M
Price / Sales0.05
FCF Yield-46.1%
Profitability & Growth — source: SEC EDGAR
Revenue (TTM)$1.21B
Net Margin-7.3%
Revenue Growth (YoY)-11.1%
EPS Growth (YoY)52.9%
FCF Growth (YoY)33.3%
Financial Health — source: SEC EDGAR
Altman Z-Score1.00 (distress)
Valuation vs Sector & Industry
Sector P/E (Consumer Discretionary)20.5
Industry P/E (Retail)19.5
Smart-Money Activity — SEC Form 4 / 13F / Congressional disclosures
Top Institutional HolderBlackRock Fund Advisors ($142.05M)
Institutional Holders Tracked10
Company
SectorConsumer Discretionary
IndustryRetail
CEOMuhammad Umair
Employees2,530
CountryUS
IPO Date1997-09-19

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PLCE earnings history · PLCE institutional & insider holders · PLCE KPIs & operating metrics · PLCE financials · PLCE investor presentations & press releases · PLCE SEC filings · PLCE peers · Congress trades · Insider trades · Short interest · Stock screener

Data as of 2026-08-20.

Figures sourced from U.S. Securities and Exchange Commission (SEC EDGAR) filings and market data. Not personalized investment advice.