StubHub Holdings, Inc. (STUB) Stock

StubHub Holdings, Inc. (STUB) is a Communication Services stock trading at $6.83 (as of 2026-08-20), with a market capitalization of $2.59B. Figures are sourced from first-party U.S. SEC EDGAR filings and market data.

StubHub Holdings operates an online marketplace for the resale of tickets to live events, connecting buyers and sellers for categories such as sports, concerts, and theater. The platform facilitates ticket transactions across more than 200 countries and earns primarily from transaction-related fees.

Understand StubHub Holdings, Inc.: how it makes money

StubHub runs an online marketplace for secondary ticket sales to live events, connecting buyers and sellers and earning primarily through transaction fees.

StubHub's profit model is a marketplace take rate, revenue is largely generated by transaction fees tied to how much ticket value and transactions the platform facilitates.

Business quality (Weak): The company profile and operating drivers are clear (transaction-fee marketplace with fee percentage and gross marketplace sales), but the provided financial detail is limited, for example gross margin is not shown.

Bull case

  • Fee-driven marketplace model: The platform earns primarily through transaction fees, so operating performance is directly linked to the service fee percentage per transaction.
  • Scale of marketplace activity: StubHub facilitates large volumes of ticket trading, with the provided Gross Marketplace Sales and Tickets Sold showing meaningful marketplace throughput.

Bear case

  • Dependence on consumer and seller activity: Because revenue is tied to marketplace transactions, weaker ticket demand or reduced marketplace participation can pressure results.
  • Take rate is a key sensitivity: If the service fee percentage per transaction changes due to competitive or market conditions, it can affect revenue even if gross ticket trading remains steady.
Valuation — source: SEC EDGAR (first-party)
Price$6.83
Market Cap$2.59B
Price / Book1.65
Price / Sales1.48
FCF Yield18.5%
Profitability & Growth — source: SEC EDGAR
Revenue (TTM)$1.75B
Net Margin-109.2%
Revenue Growth (YoY)-1.4%
EPS Growth (YoY)3372.2%
FCF Growth (YoY)-26.4%
Financial Health — source: SEC EDGAR
Altman Z-Score-1.13 (distress)
Valuation vs Sector & Industry
Sector P/E (Communication Services)24.4
Industry P/E (Entertainment)39.5
Smart-Money Activity — SEC Form 4 / 13F / Congressional disclosures
Top Institutional HolderMADRONE ADVISORS, LLC ($472.87M)
Institutional Holders Tracked10
Company
SectorCommunication Services
IndustryEntertainment
CEOEric H. Baker
Employees918
CountryUS
IPO Date2025-09-17

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STUB earnings history · STUB institutional & insider holders · STUB KPIs & operating metrics · STUB financials · STUB investor presentations & press releases · STUB SEC filings · STUB peers · Congress trades · Insider trades · Short interest · Stock screener

Data as of 2026-08-20.

Figures sourced from U.S. Securities and Exchange Commission (SEC EDGAR) filings and market data. Not personalized investment advice.