Sony Group Corporation (SONY) Stock

Sony Group Corporation (SONY) is a Consumer Discretionary stock trading at $23.48 (as of 2026-09-18). Figures are sourced from first-party U.S. SEC EDGAR filings and market data.

Sony Group Corporation designs, develops, produces, and sells electronic equipment and devices for consumer, professional, and industrial markets, and distributes related software and digital content through network services. It also operates music and entertainment businesses spanning recorded music, publishing, animation, games, and film/television and related production and post-production services.

Understand Sony Group Corporation: how it makes money

Sony makes game consoles, digital game content, network services, music, animation, and electronic devices for consumers and businesses worldwide. It makes money across entertainment and hardware, with digital content and subscriptions alongside more cyclical device and sensor sales, so the investment case depends on a diversified portfolio rather than one product.

Sony's profit model spans recurring digital entertainment revenue and more cyclical hardware and image-sensor demand, allowing stronger content monetization to offset some device volatility.

Business quality (Solid): Solid, reflecting diversification across entertainment, electronics, and sensors, with exposure to hardware cycles and consumer demand.

Bull case

  • Software monetization is deepening: PlayStation's shift toward record software revenue and higher-tier subscriptions can improve monetization beyond hardware sales, supporting earnings quality.
  • Sensor demand has recovery drivers: Smartphone recovery, major-customer launches, and higher die-size products may lift image-sensor demand, giving Sony a growth lever outside games.

Bear case

  • Memory costs threaten hardware economics: Rising memory costs could squeeze PlayStation hardware economics, limiting profit even if console demand holds.
  • Chinese demand is weakening electronics: Lower Chinese demand and weak Singles Day markets pressured ET&S, showing electronics earnings can weaken when regional consumer spending softens.
Valuation — source: SEC EDGAR (first-party)
Price$23.48
Profitability & Growth — source: SEC EDGAR
Revenue (TTM)$12.48T
Net Margin-2.4%
Return on Equity14.3%
Current Ratio1.18
Revenue Growth (YoY)-3.7%
EPS Growth (YoY)-129.0%
Valuation vs Sector & Industry
Sector P/E (Consumer Discretionary)19.9
Industry P/E (Recreation)21.8
Company
SectorConsumer Discretionary
IndustryRecreation
CEOHiroki Totoki
Employees113,000
CountryJP
IPO Date1958-12-01

Sony Group Corporation earnings call transcripts

  • SONY Q3 FY25 earnings call transcript (reported 2025-02-13) · analysis

All SONY earnings calls

SONY earnings history · SONY institutional & insider holders · SONY KPIs & operating metrics · SONY financials · SONY filings, presentations & press releases · SONY investor presentations & press releases · SONY SEC filings · SONY peers · Congress trades · Insider trades · Short interest · Stock screener

Data as of 2026-09-18.

Figures sourced from U.S. Securities and Exchange Commission (SEC EDGAR) filings and market data. Not personalized investment advice.