Build-A-Bear Workshop, Inc. (BBW) is a Consumer Discretionary stock trading at $32.33 (as of 2026-06-18), with a market capitalization of $443.71M and a trailing P/E of 7.5. Figures are sourced from first-party U.S. SEC EDGAR filings and market data.
Build-A-Bear Workshop, Inc. is a multi-channel retailer of plush animals and related items, selling in company-operated stores under the Build-A-Bear Workshop name and through its e-commerce sites. It operates through Direct-to-Consumer, Commercial, and International Franchising segments, serving customers with customizable plush products plus apparel and accessories, and supplying franchised locations internationally.