AXIL Brands, Inc. (AXIL) Stock

AXIL Brands, Inc. (AXIL) is a Consumer Discretionary stock trading at $6.04 (as of 2026-08-21), with a market capitalization of $41.21M and a trailing P/E of 15.3. Figures are sourced from first-party U.S. SEC EDGAR filings and market data.

AXIL Brands, Inc. engages in the manufacture, marketing, distribution, and sale of hair and skin care, and hearing protection and enhancement products in the United States, Canada, Europe, and Asia. It offers 3-part system starter kits, treat micro-activ3 treatment, boost biotin cellular complex, thicken thickening spray, mend deep hair repair masque, and prep cleanser shampoo products under Reviv3 brand. The company also provides earbuds, earmuffs, earplugs, and related accessories under AXIL brand. It serves business-to-business salon through its network of domestic and international distributors; and direct-to-consumer marketing programs through its ecommerce site and various third-party online platforms, as well as retail chains. The company was formerly known as Reviv3 Procare Company and changed its name to AXIL Brands, Inc. in February 2024. AXIL Brands, Inc. was incorporated in 2015 and is based in Alhambra, California.

Understand AXIL Brands, Inc.: how it makes money

AXIL Brands makes, markets, distributes, and sells hair and skin care products and hearing protection and enhancement products under the Reviv3 and AXIL brands, generating revenue from product sales through retail and business-to-business salon distribution channels.

The profit model is tied to branded product adoption through specific distribution networks, since the company tracks retail location rollout (Walmart) and salon carry points (Chatters) that determine how many places consumers can buy Reviv3 products.

Business quality (Weak): Clear brand-and-distribution business description, but no usable official reportable segment breakdown is provided here, so the investment story relies more on distribution KPIs and high-level profitability metrics than on segment performance.

Valuation: At 53× earnings, AXIL trades 100% above the Consumer Goods average (26×). Note: one-time items can distort reported P/E.

Bull case

  • Distribution reach is quantifiable via retail rollout and salon carry points: The company provides operating-style location KPIs for Walmart initial rollout and Chatters retail locations carrying Reviv3 products, which can indicate how broadly its products are being made available.
  • Gross profitability is high in the provided period: For the period ended 2026-02-28, the provided gross margin is 69.1%.

Bear case

  • Ongoing performance may depend on continued distribution expansion and sell-through: Because product availability is linked to retailer and salon networks (for example, Walmart rollout locations and Chatters carry locations), any slowdown in new placements can limit near-term sales opportunities.
  • Operating profitability is modest in the provided period: For the period ended 2026-02-28, the provided operating margin is 2.9%, which can leave less room for cost increases or execution issues.
Valuation — source: SEC EDGAR (first-party)
Price$6.04
Market Cap$41.21M
P/E Ratio15.3
EV / EBITDA11.4
Price / Book3.14
Price / Sales1.34
FCF Yield-0.3%
DCF Value (model)$14.50
DCF Upside vs Price140.1%
Profitability & Growth — source: SEC EDGAR
Revenue (TTM)$30.85M
Net Margin8.8%
Revenue Growth (YoY)17.5%
EPS Growth (YoY)207.7%
FCF Growth (YoY)-105.2%
Financial Health — source: SEC EDGAR
Altman Z-Score8.33 (safe)
Valuation vs Sector & Industry
Stock P/E15.3
Sector P/E (Consumer Discretionary)20.7
Industry P/E (Consumer Goods)22.1
vs Sector-26.2%
vs Industry-30.8%
Smart-Money Activity — SEC Form 4 / 13F / Congressional disclosures
Top Institutional HolderPrivate Advisory Group LLC ($2.34M)
Institutional Holders Tracked10
Company
SectorConsumer Discretionary
IndustryConsumer Goods
CEOJeff Sasan Toghraie
Employees14
CountryUS
IPO Date2024-02-14

Related Companies (Business model: Branded Consumer (CPG, Staples, Beauty, Alcohol, Pet, Nicotine); 8 closest by market cap; US-domiciled)

  • Waldencast plc (WALD)
  • FitLife Brands, Inc. (FTLF)
  • Solesence, Inc. Common Stock (SLSN)
  • biote Corp. (BTMD)
  • United-Guardian, Inc. (UG)
  • Natural Alternatives International, Inc. (NAII)
  • Bonk, Inc. (BNKK)
  • cbdMD, Inc. (YCBD)
AXIL earnings history · AXIL institutional & insider holders · AXIL KPIs & operating metrics · AXIL financials · AXIL investor presentations & press releases · AXIL SEC filings · AXIL peers · Congress trades · Insider trades · Short interest · Stock screener

Data as of 2026-08-21.

Figures sourced from U.S. Securities and Exchange Commission (SEC EDGAR) filings and market data. Not personalized investment advice.