Winnebago Industries, Inc. (WGO) Stock

Winnebago Industries, Inc. (WGO) is a Consumer Discretionary stock trading at $31.97 (as of 2026-08-20), with a market capitalization of $903.66M and a trailing P/E of 23.5. Figures are sourced from first-party U.S. SEC EDGAR filings and market data.

Winnebago Industries, Inc. manufactures and sells recreation vehicles and marine products primarily for use in leisure travel and outdoor recreation activities. The company operates in six segments: Grand Design Towables, Winnebago Towables, Winnebago Motorhomes, Newmar motorhomes, Chris-Craft Marine, and Winnebago Specialty Vehicles. It provides towable products that are non-motorized vehicles to be towed by automobiles, pickup trucks, SUVs, or vans for use as temporary living quarters for recreational travel, such as conventional travel trailers, fifth wheels, folding camper trailers, and truck campers under the Winnebago and Grand Design brand names. The company also offers motorhomes, which are self-propelled mobile dwellings used primarily as temporary living quarters during vacation and camping trips, or to support active and mobile lifestyles under the Winnebago and Newmar brand names. In addition, it offers other specialty commercial vehicles for law enforcement command centers, mobile medical clinics, and mobile office spaces; commercial vehicles as bare shells to third-party up fitters; and boats in the recreational powerboat industry under the Chris-Craft and Barletta brand names. Further, the company is involved in the original equipment manufacturing of parts for other manufacturers and commercial vehicles. The company sells its products primarily through independent dealers in the United States, Canada, and internationally. Winnebago Industries, Inc. was incorporated in 1958 and is based in Forest City, Iowa.

Understand Winnebago Industries, Inc.: how it makes money

Winnebago Industries manufactures and sells recreation vehicles and marine products, including towable RVs, motorhomes, and Chris-Craft marine products, and it makes money from the sale of these vehicles and related products.

Segment-level adjusted EBITDA shows the profit engine is primarily the operating performance of Towables and Motorhomes (Towables adjusted EBITDA 0.1 USD_B, Motorhome adjusted EBITDA 0.05 USD_B, Marine adjusted EBITDA 0.02 USD_B), with thin companywide operating margin (1.8%).

Revenue by segment (latest quarter)
Towables$0.3B
Motorhomes$0.3B
Marine$0.1B

Business quality (Weak): Business is clearly broken into product categories with visible segment operating metrics, but margins are thin (gross margin 13.0%, operating margin 1.8%), so small changes in segment performance can matter.

Valuation: At 20× earnings, WGO trades in line with the Automobiles & Trucks average (20×). Note: one-time items can distort reported P/E.

Bull case

  • Segment operating contribution is visible: Towables and Motorhomes each show positive segment Adjusted Earnings Before Interest, Taxes, Depreciation and Amortization (Towables 0.1 USD_B, Motorhome 0.05 USD_B), with Marine also positive (0.02 USD_B), indicating multiple product lines contribute to operating earnings.
  • Demand proxy and market share are tracked: The company discloses Units Built (5,000 count) and a Barletta Market Share figure (9.1 percent), giving investors operating and competitive visibility.

Bear case

  • Thin profitability at the consolidated level: Companywide results show gross margin of 13.0% and operating margin of 1.8%, which leaves less room for cost or pricing pressure.
  • Working capital exposure can be an issue: Inventory Turns is 1.8, which suggests inventory is not rapidly rotating, potentially increasing sensitivity to changes in sales pace.
Valuation — source: SEC EDGAR (first-party)
Price$31.97
Market Cap$903.66M
P/E Ratio23.5
EV / EBITDA8.9
Price / Book0.73
Price / Sales0.32
FCF Yield20.0%
DCF Value (model)$71.23
DCF Upside vs Price122.8%
Profitability & Growth — source: SEC EDGAR
Revenue (TTM)$2.80B
Net Margin0.9%
Revenue Growth (YoY)-9.9%
EPS Growth (YoY)-19.0%
FCF Growth (YoY)-151.8%
Financial Health — source: SEC EDGAR
Altman Z-Score3.34 (safe)
Piotroski F-Score7/9 (strong)
Valuation vs Sector & Industry
Stock P/E23.5
Sector P/E (Consumer Discretionary)20.5
Industry P/E (Automobiles & Trucks)17.2
vs Sector14.6%
vs Industry36.3%
Smart-Money Activity — SEC Form 4 / 13F / Congressional disclosures
Top Institutional HolderBlackRock, Inc. ($143.75M)
Institutional Holders Tracked10
Congressional Trades (recent)7
Company
SectorConsumer Discretionary
IndustryAutomobiles & Trucks
CEOMichael J. Happe
Employees5,700
CountryUS
IPO Date1970-09-09

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WGO earnings history · WGO institutional & insider holders · WGO KPIs & operating metrics · WGO financials · WGO investor presentations & press releases · WGO SEC filings · WGO peers · Congress trades · Insider trades · Short interest · Stock screener

Data as of 2026-08-20.

Figures sourced from U.S. Securities and Exchange Commission (SEC EDGAR) filings and market data. Not personalized investment advice.