V.F. Corporation (VFC) Stock

V.F. Corporation (VFC) is a Consumer Discretionary stock trading at $17.04 (as of 2026-07-24), with a market capitalization of $6.68B and a trailing P/E of 26.2. Figures are sourced from first-party U.S. SEC EDGAR filings and market data.

V.F. Corporation designs, sources, markets, and distributes branded apparel, footwear, and related products for men, women, and children. It operates through Outdoor, Active, and Work segments and sells through specialty and department stores, national chains, mass merchants, and direct-to-consumer channels including retail stores and e-commerce.

Understand V.F. Corporation: how it makes money

V.F. Corporation designs, procures, markets, and distributes branded lifestyle apparel and footwear, and it makes money by selling those products through both direct-to-consumer and wholesale channels across its Outdoor, Active, and Work segments.

Profit drivers map to the Outdoor, Active, and Work segment mix, and to how much of sales comes through DTC versus wholesale as the company markets and distributes its branded products.

Revenue by segment (latest quarter)
Outdoor	$1.9B
Active	$0.8B
Work	$0.2B

Business quality (Mixed): Clear segment structure (Outdoor, Active, Work) and a defined channel split concept (DTC and wholesale), but the provided operating metrics are mostly revenue-based, with limited visibility into product-level or margin drivers.

Valuation: At 26× earnings, VFC trades 18% above the Apparel average (22×). Note: one-time items can distort reported P/E.

Bull case

Largest revenue contributor is Outdoor: Outdoor segment revenue is 1.93B, making it the biggest line item among the company’s reportable segments.
Multiple distribution channels: The company reports both DTC revenue (1.57B) and wholesale revenue (1.04B), which can diversify how brands reach customers.
Brand depth within Outdoor: The North Face brand revenue is 1.36B, alongside other brand contributions shown in the provided data.

Bear case

Concentration in the Outdoor business: Outdoor segment revenue (1.93B) is much larger than Active (0.77B) and Work (0.22B), so weakness in Outdoor can weigh more on totals.
Channel exposure: DTC revenue (1.57B) and wholesale revenue (1.04B) are both material, so performance shifts in either channel could affect results.
Geographic exposure: The company operates across the Americas, Europe, and Asia-Pacific, and the provided revenue candidates show different regional scales (Americas 1.54B, EMEA 0.93B, APAC 0.41B).

Valuation — source: SEC EDGAR (first-party)
Price	$17.04
Market Cap	$6.68B
P/E Ratio	26.2
EV / EBITDA	10.9
Price / Book	3.61
Price / Sales	0.70
DCF Value (model)	$4.78
DCF Upside vs Price	-71.9%

Profitability & Growth — source: SEC EDGAR
Revenue (TTM)	$9.61B
Net Margin	2.7%
Revenue Growth (YoY)	1.1%
EPS Growth (YoY)	-232.7%

Financial Health — source: SEC EDGAR
Altman Z-Score	1.87 (grey)
Piotroski F-Score	7/9 (strong)

Valuation vs Sector & Industry
Stock P/E	26.2
Sector P/E (Consumer Discretionary)	21.6
Industry P/E (Apparel)	18.8
vs Sector	21.5%
vs Industry	39.0%

Smart-Money Activity — SEC Form 4 / 13F / Congressional disclosures
Top Institutional Holder	PNC FINANCIAL SERVICES GROUP, INC. ($1.26B)
Institutional Holders Tracked	10
Congressional Trades (recent)	10

Company
Sector	Consumer Discretionary
Industry	Apparel
CEO	Bracken Darrell
Employees	18,000
Country	US
IPO Date	1980-03-17

Related Companies (Business model: Apparel, Footwear & Lifestyle Brands; 8 closest by market cap; US-domiciled)

Data as of 2026-07-24.

Figures sourced from U.S. Securities and Exchange Commission (SEC EDGAR) filings and market data. Not personalized investment advice.