Unity Software Inc. (U) Stock

Unity Software Inc. (U) is a Technology stock trading at $28.62 (as of 2026-07-24), with a market capitalization of $12.49B. Figures are sourced from first-party U.S. SEC EDGAR filings and market data.

Unity Software Inc. creates and operates a platform for building, running, and monetizing interactive real-time 2D and 3D content. Its software supports mobile, tablet, PC, console, and AR/VR experiences and is used by content creators and developers, artists, designers, engineers, and architects.

Understand Unity Software Inc.: how it makes money

Unity Software creates and operates an interactive real-time 2D and 3D content platform, selling software and related solutions to content creators and developers, which it monetizes through its platform revenue lines.

Unity revenue is heavily concentrated in its Strategic Portfolio (0.44B out of 0.5B), and the monetization engine appears to depend on developer adoption and engagement signals, including high Developer Data Framework opt-in rates (90%) and Unity 6 downloads (9.4M).

Revenue by segment (latest quarter)
Strategic Ptf.$0.4B
Non-strategic$0.1B

Business quality (Weak): Good visibility into the revenue mix (Strategic Portfolio versus Non-strategic) and a clear set of usage-based operating indicators (opt-in rates, utilization on new projects, downloads), but the profitability picture is weak with an operating margin of -69.1%.

Bull case

  • Strategic Portfolio drives most sales: Revenue from Strategic Portfolio is 0.44B compared with total revenue of 0.5B for the latest period.
  • Strong developer engagement signals: Developer Data Framework Opt-in Rates are 90%, and Unity 6.2 Developer Data Framework Utilization (New Projects) is also 90%.
  • Evidence of ecosystem reach: Unity 6 Downloads are 9.4M, and Mobile Game Creation Market Share is 70%.

Bear case

  • Profits remain deeply negative: Operating margin is -69.1% in the latest quarter.
  • Revenue relies on one large bucket: Strategic Portfolio represents the majority of revenue, with Non-strategic revenue at 0.08B.
  • Smaller contribution from partnerships and other lines: Strategic Partnerships Revenue is 0.0B, while Strategic Partnership Revenue is 0.02B and Strategic Partnerships and Other Revenue is 0.02B, indicating limited scale in those components versus the core buckets.
Valuation — source: SEC EDGAR (first-party)
Price$28.62
Market Cap$12.49B
Price / Book4.19
Price / Sales6.50
FCF Yield3.7%
DCF Value (model)$8.78
DCF Upside vs Price-69.3%
Profitability & Growth — source: SEC EDGAR
Revenue (TTM)$1.85B
Net Margin-21.8%
Revenue Growth (YoY)16.8%
EPS Growth (YoY)321.1%
FCF Growth (YoY)809.4%
Financial Health — source: SEC EDGAR
Altman Z-Score1.49 (distress)
Valuation vs Sector & Industry
Sector P/E (Technology)34.6
Industry P/E (Business Services)29.7
Smart-Money Activity — SEC Form 4 / 13F / Congressional disclosures
Top Institutional HolderVANGUARD GROUP INC ($1.57B)
Institutional Holders Tracked10
Congressional Trades (recent)1
Company
SectorTechnology
IndustryBusiness Services
CEOMatthew Samuel Bromberg
Employees4,987
CountryUS
IPO Date2020-09-18

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U earnings history · U institutional & insider holders · U KPIs & operating metrics · Congress trades · Insider trades · Short interest · Stock screener

Data as of 2026-07-24.

Figures sourced from U.S. Securities and Exchange Commission (SEC EDGAR) filings and market data. Not personalized investment advice.