Smith & Wesson Brands, Inc. (SWBI) Stock

Smith & Wesson Brands, Inc. (SWBI) is a Industrials stock trading at $13.90 (as of 2026-08-20), with a market capitalization of $618.46M and a trailing P/E of 157.7. Figures are sourced from first-party U.S. SEC EDGAR filings and market data.

Smith & Wesson Brands, Inc. designs, manufactures, and sells firearms worldwide, including handguns and long guns, as well as related products such as handcuffs and suppressors, marketed under brands including Smith & Wesson, M&P, and Gemtech. It also provides manufacturing services to other businesses and sells to retailers and dealers, including law enforcement, security agencies, military customers, and consumers.

Understand Smith & Wesson Brands, Inc.: how it makes money

Smith & Wesson Brands designs, manufactures, and sells firearms worldwide, including handguns and long guns plus items like handcuffs and suppressors, and it also provides manufacturing services (forging, heat treating, machining, tooling, and custom plastic injection molding) and sells parts under its brand names, with money made through firearms and related product sales and through contract manufacturing and parts.

Profitability depends on converting product demand into shipments at stable prices, while managing inventory in the distribution channel (14.5 weeks) and the company (Internal Inventory of USD_B 0.16), because pricing pressure shows up in average selling price declines (handguns -4.0%, long guns -13.0%).

Business quality (Weak): The provided facts offer useful operating proxies (inventory, channel mix, new product share, and background-check indicators), but there is no clean official segment breakdown here, and peers are not provided.

Valuation: At 37× earnings, SWBI trades in line with the Defense average (37×). Note: one-time items can distort reported P/E.

Bull case

New products are taking a larger share of sales: New Product Portfolio Share of Sales is 38.7%, with new products at 44.0% of handgun shipments and 28.0% of long gun shipments.
Distribution inventory is moving down: Distributor and Strategic Retail Partner Unit Inventory Decline is 12.0%, and Distributor Inventory Decrease is 13,000 units versus the prior fiscal year-end.
Channel shipments are still positive overall: Units Shipped Into the Channel are 7.7%.

Bear case

Pricing pressure is visible: Handgun Average Selling Price Decline is 4.0%, and Long Gun Average Selling Price Decline is 13.0%.
Long gun momentum in the sporting goods channel looks weak: Long Gun Unit Shipments Into the Sporting Goods Channel is -25.0%.
Background-check indicators are down: Adjusted National Instant Criminal Background Check System is -2.2%, and National Instant Criminal Background Check System is -2.2%.

Valuation — source: SEC EDGAR (first-party)
Price	$13.90
Market Cap	$618.46M
P/E Ratio	157.7
EV / EBITDA	7.0
Price / Book	1.64
Price / Sales	1.34
FCF Yield	-8.1%
DCF Value (model)	$6.22
DCF Upside vs Price	-55.3%

Profitability & Growth — source: SEC EDGAR
Revenue (TTM)	$523.85M
Net Margin	3.5%
Revenue Growth (YoY)	10.4%
EPS Growth (YoY)	40.0%
FCF Growth (YoY)	-413.7%

Financial Health — source: SEC EDGAR
Altman Z-Score	5.36 (safe)

Valuation vs Sector & Industry
Stock P/E	157.7
Sector P/E (Industrials)	25.9
Industry P/E (Defense)	53.3
vs Sector	509.0%
vs Industry	196.0%

Smart-Money Activity — SEC Form 4 / 13F / Congressional disclosures
Top Institutional Holder	BlackRock, Inc. ($56.38M)
Institutional Holders Tracked	10

Company
Sector	Industrials
Industry	Defense
CEO	Mark Peter Smith
Employees	1,501
Country	US
IPO Date	1999-08-17

Related Companies (Business model: Industrials / Capital Goods (Heavy Machinery + Diversified Industrials); 8 closest by market cap; US-domiciled)

Data as of 2026-08-20.

Figures sourced from U.S. Securities and Exchange Commission (SEC EDGAR) filings and market data. Not personalized investment advice.