Shopify Inc. (SHOP) Stock

Shopify Inc. (SHOP) is a Technology stock trading at $123.54 (as of 2026-07-17), with a market capitalization of $161.02B and a trailing P/E of 120.9. Figures are sourced from first-party U.S. SEC EDGAR filings and market data.

Shopify Inc., a commerce company, provides a commerce platform and services in Canada, the United States, Europe, the Middle East, Africa, the Asia Pacific, and Latin America. The company's platform enables merchants to displays, manages, markets, and sells its products through various sales channels, including web and mobile storefronts, physical retail locations, pop-up shops, social media storefronts, native mobile apps, buy buttons, and marketplaces; and enables to manage products and inventory, process orders and payments, fulfill and ship orders, new buyers and build customer relationships, source products, leverage analytics and reporting, manage cash, payments and transactions, and access financing. It also sells custom themes and apps, and registration of domain names; and merchant solutions, which include accepting payments, shipping and fulfillment, and securing working capital. The company was formerly known as Jaded Pixel Technologies Inc. and changed its name to Shopify Inc. in November 2011. Shopify Inc. was incorporated in 2004 and is headquartered in Ottawa, Canada.

Understand Shopify Inc.: how it makes money

Shopify provides a commerce platform that helps merchants display, manage, market, and sell products across channels (web, mobile, retail, and more), and it makes money primarily through Merchant Solutions and Subscription Solutions revenues tied to merchant commerce activity and recurring merchant subscriptions.

Profitability is driven by the blend of Merchant Solutions and Subscription Solutions revenue, where Merchant Solutions performance is linked to Gross Merchandise Volume activity and Subscription Solutions performance tracks Monthly Recurring Revenue.

Revenue by segment (latest quarter)
Merchant Solutions$2.4B
Subscription Solutions$0.8B

Business quality (Solid): Clear platform model with two main revenue streams, investors can track operating momentum using Monthly Recurring Revenue and Gross Merchandise Volume, but results are still sensitive to underlying merchant transaction activity and payments mix.

Valuation: Trades at 115× trailing earnings · $152B market cap.

Bull case

  • Large and measurable transaction footprint: Gross Merchandise Volume is USD_B 124.0, including USD_B 84.0 processed on Shopify Payments.
  • Recurring revenue base: Monthly Recurring Revenue is USD_B 0.21, and Shopify Plus represents 34.0% of Monthly Recurring Revenue.
  • Payments products support checkout share: Shop Pay Processed Gross Merchandise Volume is USD_B 43.0, and Shop Pay Share of Gross Payment Volume is 41.0%.

Bear case

  • Exposure to merchant sales volumes: Gross Merchandise Volume-related metrics (for example, USD_B 124.0 total and USD_B 84.0 on Shopify Payments) indicate Merchant Solutions revenue could be sensitive to changes in merchant commerce activity.
  • Payments mix and cross-border contribution: Shopify Payments penetration is 67.0%, and Cross-Border Gross Merchandise Volume Share is 15.0%, which means results could vary as mix shifts across payments methods and geographies.
  • Quarterly performance can swing around peak periods: Black Friday and Cyber Monday Gross Merchandise Volume (Global Sales) is USD_B 14.6, with USD_B 6.3 from the Black Friday and Cyber Monday period, highlighting potential seasonality in transactional metrics.
Valuation — source: SEC EDGAR (first-party)
Price$123.54
Market Cap$161.02B
P/E Ratio120.9
EV / EBITDA94.9
Price / Book12.88
Price / Sales13.02
FCF Yield1.3%
DCF Value (model)$10.13
DCF Upside vs Price-91.8%
Profitability & Growth — source: SEC EDGAR
Revenue (TTM)$11.56B
Net Margin10.7%
Revenue Growth (YoY)34.3%
EPS Growth (YoY)-15.1%
FCF Growth (YoY)31.1%
Financial Health — source: SEC EDGAR
Altman Z-Score58.26 (safe)
Valuation vs Sector & Industry
Stock P/E120.9
Sector P/E (Technology)34.7
Industry P/E (Business Services)30.7
vs Sector248.6%
vs Industry293.4%
Smart-Money Activity — SEC Form 4 / 13F / Congressional disclosures
Top Institutional HolderVANGUARD GROUP INC ($8.16B)
Institutional Holders Tracked10
Company
SectorTechnology
IndustryBusiness Services
CEOTobias Lutke
Employees8,100
CountryCA
IPO Date2015-05-20

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SHOP earnings history · SHOP institutional & insider holders · SHOP KPIs & operating metrics · Congress trades · Insider trades · Short interest · Stock screener

Data as of 2026-07-17.

Figures sourced from U.S. Securities and Exchange Commission (SEC EDGAR) filings and market data. Not personalized investment advice.