Rocky Brands, Inc. (RCKY) Stock

Rocky Brands, Inc. (RCKY) is a Consumer Discretionary stock trading at $41.79 (as of 2026-06-18), with a market capitalization of $291.55M and a trailing P/E of 15.7. Figures are sourced from first-party U.S. SEC EDGAR filings and market data.

Rocky Brands, Inc. designs, manufactures, and markets footwear and apparel under brand names including Rocky, Georgia Boot, Durango, Lehigh, Muck, XTRATUF, Servus, NEOS, Ranger, and licensed Michelin products. It sells through Wholesale, Retail, and Contract Manufacturing channels, distributing in the U.S., Canada, and internationally to retailers, consumers, and customers that contract for specific production.

Valuation — source: SEC EDGAR (first-party)
Price$41.79
Market Cap$291.55M
P/E Ratio15.7
EV / EBITDA10.5
Price / Book1.15
Price / Sales0.59
Dividend Yield1.6%
DCF Value (model)$6.08
DCF Upside vs Price-85.5%
Profitability & Growth — source: SEC EDGAR
Revenue (TTM)$481.98M
Net Margin4.6%
Return on Equity7.4%
Debt / Equity0.48
Current Ratio2.90
Revenue Growth (YoY)6.2%
EPS Growth (YoY)94.8%
FCF Growth (YoY)-79.8%
Financial Health — source: SEC EDGAR
Altman Z-Score3.06 (safe)
Piotroski F-Score7/9 (strong)
Valuation vs Sector & Industry
Stock P/E15.7
Sector P/E (Consumer Discretionary)21.8
Industry P/E (Apparel)22.9
vs Sector-28.1%
vs Industry-31.6%
Smart-Money Activity — SEC Form 4 / 13F / Congressional disclosures
Top Institutional HolderDIMENSIONAL FUND ADVISORS LP ($19.57M)
Institutional Holders Tracked10
Company
SectorConsumer Discretionary
IndustryApparel
CEOJason S. Brooks
Employees2,530
CountryUS
IPO Date1993-02-03

Related Companies (Business model: Apparel, Footwear & Lifestyle Brands; 8 closest by market cap)

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RCKY earnings history · RCKY institutional & insider holders · Congress trades · Insider trades · Short interest · Stock screener

Data as of 2026-06-18.

Figures sourced from U.S. Securities and Exchange Commission (SEC EDGAR) filings and market data. Not personalized investment advice.