El Pollo Loco Holdings, Inc. (LOCO) is a Consumer Discretionary stock trading at $15.96 (as of 2026-07-24), with a market capitalization of $486.07M and a trailing P/E of 16.7. Figures are sourced from first-party U.S. SEC EDGAR filings and market data.
El Pollo Loco Holdings, Inc., through its subsidiary, El Pollo Loco, Inc., develops, franchises, licenses, and operates quick-service restaurants under the El Pollo Loco name. As of May 04, 2022, the company operated 480 restaurants comprising 189 company-operated and 291 franchised restaurants located in California, Nevada, Arizona, Texas, Utah, and Louisiana. It also licenses one restaurant in the Philippines. The company was formerly known as Chicken Acquisition Corp. and changed its name to El Pollo Loco Holdings, Inc. in April 2014. El Pollo Loco Holdings, Inc. was founded in 1975 and is headquartered in Costa Mesa, California.
El Pollo Loco operates, franchises, and licenses quick-service restaurants under the El Pollo Loco name, making money mainly from revenue at company-operated restaurants and from franchise revenue tied to franchised locations (including advertising fee revenue).
The profit engine depends on how well company-operated restaurants perform on comparable sales, while franchise economics add an additional revenue stream from franchised restaurants (including advertising fee revenue), making demand trends across the system and the company-franchise mix key drivers.
| Company-Op | $0.1B |
| Franchise | $0.0B |
Business quality (Mixed): Useful operating KPIs and a basic company-operated versus franchise revenue split are provided, but there is no detailed, official segment disclosure here beyond the revenue candidates, and the latest period context is limited to the KPI snapshot.
Valuation: At 16× earnings, LOCO trades 40% below the Restaurants, Hotels & Motels average (27×). Note: one-time items can distort reported P/E.
| Price | $15.96 |
| Market Cap | $486.07M |
| P/E Ratio | 16.7 |
| EV / EBITDA | 8.5 |
| Price / Book | 1.61 |
| Price / Sales | 0.98 |
| FCF Yield | 5.5% |
| DCF Value (model) | $11.64 |
| DCF Upside vs Price | -27.1% |
| Revenue (TTM) | $490.05M |
| Net Margin | 5.4% |
| Revenue Growth (YoY) | 5.9% |
| EPS Growth (YoY) | 47.4% |
| FCF Growth (YoY) | 105.1% |
| Altman Z-Score | 1.94 (grey) |
| Stock P/E | 16.7 |
| Sector P/E (Consumer Discretionary) | 21.6 |
| Industry P/E (Restaurants, Hotels & Motels) | 26.0 |
| vs Sector | -22.7% |
| vs Industry | -35.8% |
| Top Institutional Holder | BIGLARI CAPITAL CORP. ($55.44M) |
| Institutional Holders Tracked | 10 |
| Sector | Consumer Discretionary |
| Industry | Restaurants, Hotels & Motels |
| CEO | Elizabeth Goodwin Williams |
| Employees | 4,000 |
| Country | US |
| IPO Date | 2014-07-25 |
Data as of 2026-07-24.
Figures sourced from U.S. Securities and Exchange Commission (SEC EDGAR) filings and market data. Not personalized investment advice.