Gen Digital Inc. (GEN) Stock

Gen Digital Inc. (GEN) is a Technology stock trading at $28.18 (as of 2026-08-20), with a market capitalization of $16.87B and a trailing P/E of 16.0. Figures are sourced from first-party U.S. SEC EDGAR filings and market data.

Gen Digital Inc. offers consumer cybersecurity and privacy protection products and services, including Norton 360 for device security, Norton and LifeLock for identity theft protection, and Norton Secure VPN. It also provides privacy and fraud-related monitoring offerings such as dark web and social media monitoring, and these services are provided to customers in the U.S., Canada, and multiple international regions.

Understand Gen Digital Inc.: how it makes money

Gen Digital provides consumer cyber safety solutions, including Norton 360 and LifeLock identity theft protection, sold via subscription services for PCs, Macs, and mobile devices, with revenue coming from both direct revenue and partner revenue.

Because Norton and LifeLock are subscription-based offerings, the business profit engine depends on retaining and adding direct paid customers, which supports ongoing direct revenue (alongside a smaller partner revenue contribution).

Business quality (Exceptional): The company shows very high provided gross margin (78.4%) and strong operating margin (34.9%), and the operational KPI set includes subscription-style retention and paid customer growth indicators.

Valuation: Trades at 15× trailing earnings · $15B market cap.

Bull case

Retention appears strong for a subscription-style cyber safety business: Direct Customer Retention Rate is 77.5%.
Large direct paid customer base provides a base for ongoing revenue: Ending Direct Paid Customers is 40.6 million.
Customer value indicators look solid in the provided metrics: Net Promoter Score is 71, and Net New Direct Customers is 389,000.
Revenue mix includes direct and partner channels: Non-GAAP Direct Revenue is 0.87B USD and Non-GAAP Partner Revenue is 0.1B USD (with legacy business line revenue also provided).

Bear case

Growth is measurable but not the only lever: Net New Direct Customers is 389,000, so performance is still sensitive to changes in customer acquisition and retention.
Even with strong retention, churn is still present: A 77.5% retention rate implies that not all customers remain retained each period.
Profitability may be sensitive to spending and mix: Provided operating margin is 34.9%, so any pressure on operating costs or mix could affect earnings power.
Part of revenue comes through partners: Partner revenue is separately tracked, which can introduce variability versus a fully direct model.

Valuation — source: SEC EDGAR (first-party)
Price	$28.18
Market Cap	$16.87B
P/E Ratio	16.0
EV / EBITDA	9.4
Price / Book	6.35
Price / Sales	3.32
FCF Yield	9.2%
DCF Value (model)	$25.61
DCF Upside vs Price	-9.1%

Profitability & Growth — source: SEC EDGAR
Revenue (TTM)	$5.00B
Net Margin	19.5%
Revenue Growth (YoY)	6.3%
EPS Growth (YoY)	63.6%
FCF Growth (YoY)	6.2%

Financial Health — source: SEC EDGAR
Altman Z-Score	1.45 (distress)
Piotroski F-Score	7/9 (strong)

Valuation vs Sector & Industry
Stock P/E	16.0
Sector P/E (Technology)	33.9
Industry P/E (Business Services)	30.0
vs Sector	-52.8%
vs Industry	-46.5%

Smart-Money Activity — SEC Form 4 / 13F / Congressional disclosures
Top Institutional Holder	VANGUARD GROUP INC ($1.99B)
Institutional Holders Tracked	10
Congressional Trades (recent)	8

Company
Sector	Technology
Industry	Business Services
CEO	Vincent Pilette
Employees	3,400
Country	US
IPO Date	1989-06-23

Related Companies (Business model: SaaS / Subscription Software (Enterprise); 8 closest by market cap; US-domiciled)

Data as of 2026-08-20.

Figures sourced from U.S. Securities and Exchange Commission (SEC EDGAR) filings and market data. Not personalized investment advice.