Gaia, Inc. (GAIA) Stock

Gaia, Inc. (GAIA) is a Communication Services stock trading at $1.46 (as of 2026-08-20), with a market capitalization of $36.32M. Figures are sourced from first-party U.S. SEC EDGAR filings and market data.

Gaia, Inc. provides a digital video subscription service and an online community, offering subscribers access via internet-connected devices to a content library of titles in Spanish, German, and French. The service is organized into channels such as Yoga, Transformation, Alternative Healing, and Seeking Truth through its gaia.com and gaiamtv.com websites.

Understand Gaia, Inc.: how it makes money

Gaia, Inc. runs a digital video subscription service and online community, offering content via internet-connected devices, and it makes money primarily from paid memberships.

The profit engine is recurring subscription participation, so member scale and movement (Paying Members and Net Member Additions) largely determine how much subscription revenue the business can generate over time.

Business quality (Weak): Operationally, the business shows evidence of member traction (Paying Members and Net Member Additions are positive in the provided figures), but profitability is not yet demonstrated (operating margin is negative).

Bull case

  • Large subscription audience: The latest provided figures show 790,500 Paying Members and 900,000 Ending Member Count.
  • Membership growth momentum: The latest provided figures include Net Member Additions of 20,000.
  • Content coverage tailored to its channels: The service includes a library of approximately 10,000 titles across Spanish, German, and French, and channel-based offerings such as Yoga, Transformation, and Alternative Healing.

Bear case

  • Negative operating profitability: The latest provided operating margin is -5.9%, indicating the core business is operating at a loss.
  • Limited monetization visibility in the provided data: Several monetization-oriented KPIs in the provided set are shown as 0.0 (for example, Premium Tier Monthly Average Revenue per User and Blended Monthly Average Revenue per User), which makes it harder to assess revenue per user dynamics from these facts alone.
  • Subscription model creates sensitivity to retention: Because the service is a subscription offering, any slowdown in paid membership growth (Net Member Additions) or changes in Paying Members could pressure results.
Valuation — source: SEC EDGAR (first-party)
Price$1.46
Market Cap$36.32M
EV / EBITDA5.7
Price / Book0.37
Price / Sales0.37
FCF Yield-24.1%
DCF Value (model)$0.14
DCF Upside vs Price-90.4%
Profitability & Growth — source: SEC EDGAR
Revenue (TTM)$4.50M
Net Margin-99.9%
Revenue Growth (YoY)12.5%
EPS Growth (YoY)-18.2%
FCF Growth (YoY)-119.4%
Financial Health — source: SEC EDGAR
Altman Z-Score-0.65 (distress)
Piotroski F-Score7/9 (strong)
Valuation vs Sector & Industry
Sector P/E (Communication Services)24.4
Industry P/E (Entertainment)39.5
Smart-Money Activity — SEC Form 4 / 13F / Congressional disclosures
Top Institutional HolderS SQUARED TECHNOLOGY, LLC ($4.45M)
Institutional Holders Tracked10
Company
SectorCommunication Services
IndustryEntertainment
CEOKiersten Medvedich
Employees104
CountryUS
IPO Date1999-10-29

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GAIA earnings history · GAIA institutional & insider holders · GAIA KPIs & operating metrics · GAIA financials · GAIA investor presentations & press releases · GAIA SEC filings · GAIA peers · Congress trades · Insider trades · Short interest · Stock screener

Data as of 2026-08-20.

Figures sourced from U.S. Securities and Exchange Commission (SEC EDGAR) filings and market data. Not personalized investment advice.