Priority Technology Holdings, Inc. (PRTH) Stock

Priority Technology Holdings, Inc. (PRTH) is a Technology stock trading at $5.59 (as of 2026-08-21), with a market capitalization of $460.78M and a trailing P/E of 8.2. Figures are sourced from first-party U.S. SEC EDGAR filings and market data.

Priority Technology Holdings, Inc. operates as a payment technology company in the United States. It operates through three segments: Small and Medium-Sized Businesses (SMB) Payments, Business-To-Business Payments, and Enterprise Payments. The company offers MX product line, including MX Connect and MX Merchant products, such as MX Insights, MX Storefront, MX Retail, MX Invoice, MX B2B and ACH.com, and others, which provides flexible and customizable set of business applications that helps to manage critical business work functions and revenue performance to resellers and merchant clients using core payment processing as our leverage point. It also offers CPX, a platform that offers accounts payable automation solutions, including virtual card, purchase card, ACH +, dynamic discounting, or check. In addition, the company provides curated managed services and a suite of integrated accounts payable automation solutions to various financial institutions and card networks; and payment-adjacent technologies to facilitate the acceptance of electronic payments from customers. Further, it offers embedded payment and banking solutions to enterprise customers to modernize legacy platforms and accelerate software partners' strategies to monetize payments; and managed services solutions that provide audience-specific programs for institutional partners and other third parties; and consulting and development solutions. The company serves SMB, and enterprises, as well as distribution partners, including retail and wholesale independent sales organizations, financial institutions, and independent software vendors. Priority Technology Holdings, Inc. was founded in 2005 and is headquartered in Alpharetta, Georgia.

Understand Priority Technology Holdings, Inc.: how it makes money

Priority Technology Holdings provides payment technology in the United States, offering MX Connect and MX Merchant products (such as MX Insights, MX Storefront, MX Retail, MX Invoice, MX B2B, and ACH.com) to help resellers and merchant clients manage business work functions and revenue performance, with revenue generated across its SMB Payments, Business-To-Business Payments, and Enterprise Payments segments.

The profit engine is transaction activity, since the company’s key operating measures center on Annual Transaction Volume and card-dollar volume (Bank Card Dollar Volume and Merchant Bank Card Volume Processed), which tie directly to its payments and merchant-solutions revenue.

Business quality (Weak): We have a limited set of operating KPIs (mainly transaction-volume related) and we do not have a clean, segment-level revenue mapping from the provided data, but we do have a latest-quarter operating margin figure (13.4%) and clear product and segment descriptions.

Valuation: Trades at 10× trailing earnings · $1B market cap.

Bull case

  • Clear payments focus with defined business segments (SMB Payments, Business-To-Business Payments, Enterprise Payments): Segment structure is aligned with where the MX product line is used to support merchant and reseller revenue performance.
  • Profitability signal in the latest period: Operating margin is reported at 13.4% for the 2026-03-31 period.
  • Operating metrics emphasize transaction volume, which is the core demand signal for payment processing: The company tracks Annual Transaction Volume and Merchant Bank Card Volume Processed.

Bear case

  • The provided data does not include gross margin: That limits visibility into cost structure drivers versus operating expenses.
  • Segment revenue breakdown is not fully reconcilable from the provided segment revenue candidates: This makes it harder to assess which of the three official segments is contributing most to changes in results.
  • Transaction-volume exposure: Because operating KPIs are transaction-volume based, weaker transaction activity could pressure revenue and profitability.
Valuation — source: SEC EDGAR (first-party)
Price$5.59
Market Cap$460.78M
P/E Ratio8.2
EV / EBITDA0.3
Price / Sales0.48
FCF Yield17.7%
DCF Value (model)$16.57
DCF Upside vs Price196.2%
Profitability & Growth — source: SEC EDGAR
Revenue (TTM)$953.01M
Net Margin5.8%
Revenue Growth (YoY)8.3%
EPS Growth (YoY)-325.8%
FCF Growth (YoY)17.5%
Financial Health — source: SEC EDGAR
Altman Z-Score0.70 (distress)
Valuation vs Sector & Industry
Stock P/E8.2
Sector P/E (Technology)33.9
Industry P/E (Business Services)29.9
vs Sector-75.9%
vs Industry-72.7%
Smart-Money Activity — SEC Form 4 / 13F / Congressional disclosures
Top Institutional HolderCresset Asset Management, LLC ($21.85M)
Institutional Holders Tracked10
Company
SectorTechnology
IndustryBusiness Services
CEOThomas Charles Priore
Employees1,005
CountryUS
IPO Date2016-12-06

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PRTH earnings history · PRTH institutional & insider holders · PRTH KPIs & operating metrics · PRTH financials · PRTH investor presentations & press releases · PRTH SEC filings · PRTH peers · Congress trades · Insider trades · Short interest · Stock screener

Data as of 2026-08-21.

Figures sourced from U.S. Securities and Exchange Commission (SEC EDGAR) filings and market data. Not personalized investment advice.