Harte Hanks, Inc. (HHS) Stock

Harte Hanks, Inc. (HHS) is a Technology stock trading at $3.73 (as of 2026-08-21), with a market capitalization of $27.66M. Figures are sourced from first-party U.S. SEC EDGAR filings and market data.

Harte Hanks, Inc. provides customer experience and customer engagement services in the U.S. and internationally, operating through Marketing Services, Customer Care, and Fulfillment & Logistics Services segments. It supports omnichannel marketing planning and data/technology services, manages customer interactions through care operations, and offers fulfillment and logistics solutions.

Understand Harte Hanks, Inc.: how it makes money

Harte Hanks provides customer experience services, including omni-channel marketing strategy and execution, customer care, and fulfillment and logistics services, and it earns revenue by delivering these services to clients.

Profitability is driven by how effectively Harte Hanks converts client spending across its three service lines (Marketing Services, Customer Care, and Fulfillment and Logistics Services) into operating profit, and the latest quarter showed operating losses (operating margin -2.1%).

Revenue by segment (latest quarter)
Mkt Svcs$0.0B
Cust Care$0.0B
Fulfill & Log$0.0B

Business quality (Weak): Segment and KPI data are limited, and the dataset shows total revenue of 0.0B for the period while segment revenue candidates sum to small positive amounts, so investors should treat the latest-quarter figures as approximate.

Bull case

  • Diversified service lines: The company reports through three segments, Marketing Services, Customer Care, and Fulfillment and Logistics Services, which can support revenue mix across different types of customer experience work.
  • Ongoing monetization of fulfillment and logistics: Fulfillment and Logistics Revenue is shown as 0.02B in the provided segment revenue candidates.

Bear case

  • Operating losses in the latest quarter: The latest reported operating margin is -2.1%, indicating negative operating profitability.
  • Negative same store revenue performance: Same Store Revenue Performance is -3.5% in the provided operational KPI candidates.
Valuation — source: SEC EDGAR (first-party)
Price$3.73
Market Cap$27.66M
Price / Book1.80
Price / Sales0.18
FCF Yield-31.1%
DCF Value (model)$0.89
DCF Upside vs Price-76.1%
Profitability & Growth — source: SEC EDGAR
Revenue (TTM)$159.57M
Net Margin-0.5%
Revenue Growth (YoY)-13.9%
EPS Growth (YoY)-97.3%
FCF Growth (YoY)-33.3%
Financial Health — source: SEC EDGAR
Altman Z-Score14.60 (safe)
Valuation vs Sector & Industry
Sector P/E (Technology)33.9
Industry P/E (Business Services)29.9
Smart-Money Activity — SEC Form 4 / 13F / Congressional disclosures
Top Institutional HolderBLAIR WILLIAM & CO/IL ($1.50M)
Institutional Holders Tracked10
Company
SectorTechnology
IndustryBusiness Services
CEODavid A. Garrison
Employees1,715
CountryUS
IPO Date1993-11-04

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HHS earnings history · HHS institutional & insider holders · HHS KPIs & operating metrics · HHS financials · HHS investor presentations & press releases · HHS SEC filings · HHS peers · Congress trades · Insider trades · Short interest · Stock screener

Data as of 2026-08-21.

Figures sourced from U.S. Securities and Exchange Commission (SEC EDGAR) filings and market data. Not personalized investment advice.