Black Rock Coffee Bar, Inc. Class A Common Stock (BRCB) Stock

Black Rock Coffee Bar, Inc. Class A Common Stock (BRCB) is a Consumer Discretionary stock trading at $8.63 (as of 2026-08-20), with a market capitalization of $183.12M and a trailing P/E of 207.2. Figures are sourced from first-party U.S. SEC EDGAR filings and market data.

Black Rock Coffee Bar, Inc. is a holding company that provides caffeinated beverages, including roasted coffees, teas, smoothies, and flavorful energy drinks. Founded in 2008 by Daniel Brand, Jeff Hernandez, Jake Spellmeyer, and Bryan Pereboom, the company is headquartered in Scottsdale, Arizona.

Understand Black Rock Coffee Bar, Inc. Class A Common Stock: how it makes money

Black Rock Coffee Bar sells caffeinated beverages such as roasted coffees, teas, smoothies, and flavorful energy drinks through its coffee bar stores, making money primarily from store sales.

The profit model is driven by store-level economics, then supported by unit growth (new and net store openings) and by customer loyalty participation.

Revenue by segment (latest quarter)
Store	$0.1B
Other	$0.0B

Business quality (Weak): Good: clear operating drivers exist (store-level profit, net store openings, loyalty participation). Limitation: only one named revenue segment (Store Revenue) is provided, so the remainder of revenue is shown as unallocated.

Bull case

Store profitability exists alongside store revenue, with Store-Level Profit reported at 0.02 USD_B: That points to a measurable unit-level profit engine rather than relying only on top-line sales.
Expansion continues, with New Store Openings at 12.0 and Net Store Openings at 9.0: If store-level economics hold, adding net stores can compound total contribution.
Loyalty Rewards Participation Rate is reported at 66.0%: Higher loyalty participation can support repeat behavior and revenue stability (within whatever the company reports).

Bear case

Operating margin is 4.8%, which suggests limited cushion: Small cost or demand swings could more easily pressure results at a modest operating margin level.
The update shows a partial segment view, with only Store Revenue explicitly listed as a segment: That makes it harder to pinpoint exactly what other revenue sources contribute and how they affect profitability.
Unit growth is a key moving part (Net Store Openings of 9.0): If store opening momentum slows, the model that relies on scaling stores may face headwinds.

Valuation — source: SEC EDGAR (first-party)
Price	$8.63
Market Cap	$183.12M
P/E Ratio	207.2
EV / EBITDA	14.1
Price / Book	1.67
Price / Sales	0.83
FCF Yield	-26.9%
DCF Value (model)	$0.13
DCF Upside vs Price	-98.5%

Profitability & Growth — source: SEC EDGAR
Revenue (TTM)	$200.32M
Net Margin	-0.0%
Revenue Growth (YoY)	25.0%
FCF Growth (YoY)	294.8%

Financial Health — source: SEC EDGAR
Altman Z-Score	0.99 (distress)

Valuation vs Sector & Industry
Stock P/E	207.2
Sector P/E (Consumer Discretionary)	20.5
Industry P/E (Restaurants, Hotels & Motels)	26.6
vs Sector	911.4%
vs Industry	679.6%

Smart-Money Activity — SEC Form 4 / 13F / Congressional disclosures
Top Institutional Holder	T. Rowe Price Investment Management, Inc. ($31.11M)
Institutional Holders Tracked	10

Company
Sector	Consumer Discretionary
Industry	Restaurants, Hotels & Motels
CEO	Mark D. Davis
Employees	161
Country	US
IPO Date	2025-09-12

Related Companies (Business model: Restaurant Operator / Franchisor; 8 closest by market cap; US-domiciled)

Data as of 2026-08-20.

Figures sourced from U.S. Securities and Exchange Commission (SEC EDGAR) filings and market data. Not personalized investment advice.